Brand looks poised for sale in 2022 as US owners look to spin off camps
Butlin’s is poised to be sold off next year, potentially triggering a bidding war for the famous holiday camp brand, which has benefited recently from the staycation trend driven by the pandemic.
US private equity giant Blackstone, which owns the majority of Butlin’s parent company, Bourne Leisure, is understood to have already selected investment bankers to conduct an auction next year.
