John Lewis to expand personal stylist service for men after Oxford success

Service to launch in at least eight more stores as retailer prepares to open £33m London branch

John Lewis is putting personal shoppers for men into at least eight more stores after the service proved a success at its Oxford premises. The group’s first men’s stylist accounted for a third of all personal shopping appointments since the Oxford store opened in October.

A men’s stylist will be among 23 services on offer at the group’s £33m new store in west London, which is scheduled to open in March, its first department store opening since an outlet in Leeds two years ago.

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BusinessFashionJohn LewisLife and styleMen's fashionRetail industryUK news
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