Exclusive European broadcast rights to Tokyo Games helps boost TV channel’s quarterly profits by 21%
Discovery, the US pay-TV channel that bought up the European TV rights to the Tokyo 2020 Olympic Games, said the deal has driven a record number of people to sign up to its subscription service and helped boost quarterly revenues by 21% to more than $3bn (£2.2bn).
The company’s Olympic deal is controversial in the UK, where it severely restricts the amount of coverage that can be shown on the BBC compared with previous games.